Erik is the Chairman of Millward Brown (SA),
Visiting Professor at the Copenhagen Business Schools Decision Neuroscience Research Group
Conference Speaker on matters of the brain, emotions, advertising and brand strategy. (I.e. neuro-marketing)
Author of The Advertised Mind

This is not a blog.

It is a dump-site where I simply dump stuff that relate to neuro-marketing and that I find interesting.

Register for Erik du Plessis email updates