Erik is the Non-Exec. Chairman of Millward Brown (SA),
Was a visiting professor at the Copenhagen Business Schools Decision Neuroscience Research Group
Conference Speaker on matters of the brain, emotions, advertising and brand strategy. (I.e. neuro-marketing)
Marketing Strategy Consultant
Author of The Advertised Mind (2005)
and
The Branded Mind - What Neuroscience Really tells us about the puzzle of the Brain and the Brand (2011)
